Cars are essentially very poorly utilised assets. Over 85% cars have a utilisation rate of less than 15%! The Uber/OLA business model operates on higher utilisation of capacity: about 12 hours utilisation. Which means we will need only one sixth of the cars if they were available to everyone at anytime for any use! Is...Read More

The idea of the web showroom for Advaith Motors and later for three other dealerships, was triggered by the Google report on the role of the internet on car buying in India. Why do people have to come to a showroom to buy a car? All information, opinion, views, reports that is relevant is available...Read More